Matribhumi Samachar English
As a first-of-its-kind initiative in India, Dish TV’s Watcho is creating new opportunities for both emerging and established content creators
Watcho celebrated the inaugural launch of the ‘Watcho Storytellers Conclave’ in Kolkata, featuring eminent filmmakers and creators such as Prosenjit Chatterjee, Aniruddha Roy Chowdhury, Prasun Chatterjee, and Indranil Roy Chowdhury, among others
This event is part of a series, with the next editions planned for Hyderabad and Mumbai
India, November 2024: In a transformative move to revolutionize content creation, Watcho, Dish TV’s popular OTT aggregation platform, has launched the ‘Watcho Storytellers Conclave,’ an innovative platform dedicated to empowering filmmakers and content creators across India. This first-of-its-kind initiative addresses the need for level playing field for film makers and content creators, also, creating and opening up new avenues for both emerging and established talent to connect with audiences and share their unique narratives. By providing a welcoming space for diverse artistic expressions, Watcho fosters an environment that encourages creativity and innovation, overcoming traditional barriers to success and enhancing the overall entertainment landscape.
Watcho is a game-changer for emerging filmmakers and creators, offers numerous benefits with even more breakthrough features and opportunities to come. The platform creates new opportunities, charts new roads, and forges new paths for filmmakers and content creators, providing access to a vast audience through Dish TV and Watcho’s combined 10 million+ households, along with promotional opportunities across multiple channels for maximum visibility and impact. For viewers, the platform promises a carefully curated selection of diverse content that enriches their experience with fresh, hand-picked programming, making quality entertainment accessible to all.
Manoj Dobhal, CEO & Executive Director of Dish TV India Ltd, said, “In a vibrant and diverse nation like India, the creative voices of our filmmakers and artists often remain unheard due to limited avenues and opportunities. With this event, we are pioneering a movement that empowers creators to transcend traditional constraints and connect directly with audiences. Our vision is to cultivate an inclusive platform where every creator can share their unique stories, enhancing visibility and enriching the cultural fabric of our entertainment industry. As we embrace the digital-first era, we foresee a future where every narrative, no matter how unconventional, can resonate with its audience. With Watcho Storytellers Conclave, we are committed to nurturing an ecosystem that celebrates creativity and transforms the entertainment experience for all.”
Mr. Sukhpreet Singh, Corporate Head of Marketing, Dish TV & Watcho, said, “The Watcho Storytellers Conclave in Kolkata marks a pivotal moment in our commitment to nurturing the next generation of storytellers. With this event, we are not just providing a platform; we are cultivating a vibrant community where creativity thrives. Today’s viewers demand content that resonates with their diverse experiences, and Watcho enables creators to step into the spotlight and share their unique voices.”
To commemorate the launch of the visionary platform, Watcho organized a ‘Watcho Storyteller Conclave’ in Kolkata featuring esteemed filmmakers and creators, including Prosenjit Chatterjee, Aniruddha Roy Chowdhury, Prasun Chatterjee, and Indranil Roy Chowdhury. The event included three sessions, offering valuable insights into the challenges and opportunities within the content creation landscape, while also expressing enthusiasm for the possibilities that the platform will bring to the industry.
During the discussion, Prosenjit Chatterjee, National award-winning actor and producer, shared his insights, stating, “DishTV Watcho is a game-changer for emerging filmmakers and creators. It levels the playing field, making it easier than ever to share your vision with the world. It’s going to be a one-stop hub where creativity meets opportunity, and I’m excited to see the future of film and content unfold here. I’m eagerly thrilled for the Watcho Storytellers Conclave on Nov 23rd, where I will meet and chat with the younger generation coming into the industry.”
With Watcho Storytellers Conclave, we aim to not only elevate our brand but also spark meaningful conversations within the film community. The platform seeks to engage with creators to better understand their challenges and aspirations, fostering a collaborative environment where creativity can thrive. By connecting with various organizations and talent, Watcho is committed to nurturing relationships that support and uplift the content creation ecosystem in India.
Through Watcho Storytellers Conclave, Dish TV stands as a trailblazer, championing local talent and diversifying the entertainment ecosystem, setting a new standard in the industry.
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