Matribhumi Samachar English
Chicago, Illinois–(Newsfile Corp. – February 24, 2025) – As Gen Z emerges as a dominant force in the insurance market, understanding their unique needs and preferences is critical for industry success. To address this evolving landscape, Reuters Events will host a timely webinar, “Gen Z & Insurance: The New Rules of Relevance“, on March 4th at 11 AM ET.
This informative session will provide insurance professionals with actionable strategies for attracting, engaging, and retaining Gen Z customers. Attendees will gain insights into:
Decoding Gen Z’s Insurance Expectations: Understand the unique values, preferences, and digital habits of Gen Z and how they differ from previous generations through real-world case studies.
Crafting a Compelling Value Proposition: Learn how to develop insurance offerings and messaging that resonate with Gen Z’s priorities, including personalized experiences, digital-first interactions, and alignment with their values.
Building Long-Term Loyalty in a Digital World: Discover strategies to effectively engage the next gen through digital channels, create seamless customer journeys, and foster lasting relationships that translate into long-term loyalty and advocacy.
The webinar will feature insights from a panel of industry leaders:
Tony Chimera, Chief Talent Officer, Westfield Specialty
Sharon Scanlon, SVP, Group Protection Product, Workplace Solutions Marketing & Customer Experience, Lincoln Financial Group
Adam Fischer, Chief Product & Innovation Officer, Clearcover
The session will be moderated by Sabine VanderLinden, Co-Founder and CEO of Alchemy Crew.
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