Matribhumi Samachar English
12th April 2025, National: A significant number of Indians continue to wear outdated eyeglass prescriptions—not by choice, but because replacing lenses is often perceived as costly and inconvenient. However, eye health professionals warn that postponing lens updates can lead to chronic eye strain, headaches, blurred vision, and reduced productivity.
For individuals over 40, the risks increase with age. Many begin developing presbyopia—a natural, age-related condition where the eye’s lens loses flexibility, making it harder to focus on nearby objects. Left uncorrected, presbyopia can subtly impact daily performance and quality of life.
Prescription updates are often delayed because new lenses and frames are expensive which can cost upwards of ₹1,500 to ₹5,000. In response to address this overlooked issue of eye health care, Lenskart has launched a Free Lens Replacement Program—a first-of-its-kind initiative designed to make essential vision care more accessible to millions. Available across Lenskart’s 2000+ stores nationwide, the program offers free replacement lenses for any brand of frames, with professional fitting at just ₹199.
Customers can simply walk into any Lenskart store with their current frames and receive new lenses on the spot. A variety of lens options are available to suit different needs:
Basic vision correction
Blue-light filtering lenses for screen users
Photochromic lenses that adapt to changing light conditions
Anti-glare coatings for improved visual clarity
By removing cost and convenience as barriers, this initiative bridges a critical gap in India’s optical care landscape. It encourages people to prioritize eye health through regular prescription updates—without financial strain.
The program has already seen enthusiastic uptake among students and working professionals, who often delay lens replacements due to affordability issues. Now, they view this as an easy, affordable opportunity for a much-needed upgrade.
India faces a pressing vision health crisis, with an estimated 50% of the population living with refractive error. Alarmingly, a large number of these are also children. Experts emphasize that early detection and timely treatment are essential to reduce preventable blindness and vision loss.
With the Free Lens Replacement Program, Lenskart is championing a consumer-first, preventive approach to eye care, making clearer vision more attainable for every Indian.
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