Matribhumi Samachar English
New Delhi – September 23, 2025 – Hammer, India’s fastest-growing lifestyle and smart audio brand, today announced a strategic alliance with young icon Rannvijay Singha, who has joined as an investor. This milestone symbolizes a new era in Hammer’s mission to revolutionize lifestyle technology with products designed for performance, portability, and style.
Rannvijay’s involvement underscores Hammer’s brand identity as a youth-focused company, blending innovation with practical utility. In line with this development, Hammer has also launched an exciting range of new products, including speakers, power solutions, and headphones, designed for the modern, mobile consumer.
Rohit Nandwani, Founder & CEO of Hammer, stated, “Rannvijay’s investment not only strengthens our brand’s connection with India’s youth but also accelerates our commitment to bringing innovation, style, and accessibility to lifestyle technology. Our latest offerings in speakers, power solutions, and headphones underscore our dedication to providing uncompromising performance and convenience for contemporary, fast-paced lifestyles.“
Sharing his enthusiasm, Rannvijay Singha said, “I have always been drawn to brands that connect with young people and their lifestyle choices. Hammer’s commitment to integrating advanced technology with style made my investment decision effortless. I’m eager to contribute to their mission of providing consumers with products that are powerful, fashionable, and designed for daily use.”
Hammer has expanded its product portfolio with a dynamic lineup of smart speakers, power solutions, and headphones designed to deliver powerful performance with a stylish edge. The new Boom Speaker packs a 30W output, dual passive radiators, RGB lighting, TWS support, and up to 30 hours of playtime, making it the ultimate party and travel companion. Complementing it is the Wave Speaker, a lightweight, Made-in-India device with 10W RMS output, 52mm drivers, TWS pairing, Bluetooth v5.4, and multiple connectivity options for seamless listening anytime, anywhere.
In the power segment, Hammer introduces the MagSafe 10000 mAh Power Bank, offering magnetic wireless charging for both iPhone and Android, along with a smart digital battery indicator, triple charging modes, and up to 22.5W fast charging in a sleek design. The newly launched 36W GaN Fast Charger further enhances convenience with dual USB-C ports, rapid 0–50% iPhone charging in just 30 minutes, and certified safety standards.
Expanding its lifestyle audio lineup, Hammer unveiled Vibe headphones with ENC, 40mm drivers, dual pairing, and 50 hours of playtime; Vivid headphones with 70 hours of playtime, ANC up to 23dB, and Hi-Res sound; the all-new Aura earbuds with 32dB ANC, 50-hour battery, and low-latency gaming; and Blaze gaming headphones with 50mm drivers and immersive RGB lighting.
Hammer is set to drive its growth path and solidify its position as a top homegrown lifestyle tech brand. With the integration of style, performance, and affordability, Hammer continues to address the changing demands of modern youth, reaffirming its mission to bring advanced technology to every modern consumer.
About Hammer:
Hammer is an Indian consumer tech brand redefining lifestyle gadgets with innovation, style, and affordability. Since its launch in 2019, Hammer has expanded into a diverse range of wireless earbuds, headphones, smartwatches, and accessories designed for performance and everyday use. With sleek designs and reliable quality, Hammer caters to India’s new generation of tech-savvy users. Guided by its mission to make premium technology accessible, Hammer continues to grow as a trusted name in affordable innovation.
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