{"id":51494,"date":"2025-10-03T17:30:41","date_gmt":"2025-10-03T12:00:41","guid":{"rendered":"https:\/\/matribhumisamachar.com\/en\/2025\/10\/03\/new-designrush-podcast-boasts-insights-on-landing-and-losing-agency-clients\/"},"modified":"2025-10-03T17:30:41","modified_gmt":"2025-10-03T12:00:41","slug":"new-designrush-podcast-boasts-insights-on-landing-and-losing-agency-clients","status":"publish","type":"post","link":"https:\/\/matribhumisamachar.com\/en\/2025\/10\/03\/new-designrush-podcast-boasts-insights-on-landing-and-losing-agency-clients\/","title":{"rendered":"New DesignRush Podcast Boasts Insights on Landing (and Losing) Agency Clients"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/api.newsfilecorp.com\/newsinfo\/269015\/511\" width=\"2\" height=\"2\"><\/p>\n<p class=\"nfSubHeading\">From recycled pitches to &#8220;secret sauce&#8221; mysticism, leaders share how broken trust, not bad work, costs agencies clients.<\/p>\n<p>Miami, Florida&#8211;(Newsfile Corp. &#8211; October 3, 2025) &#8211; On episode 109 of the <a href=\"https:\/\/api.newsfilecorp.com\/redirect\/JkvKPHqqN4\">DesignRush Podcast<\/a>, <b>Prashant Puri<\/b>, Co-Founder &amp; CEO of AdLift, and <b>Cliff Skelliter<\/b>, Founder &amp; Creative Director of Sky Story Creative, unpack the hidden mistakes that cause agencies to lose clients before they&#8217;ve even won the pitch.<\/p>\n<p><a rel=\"nofollow\" href=\"https:\/\/images.newsfilecorp.com\/files\/10587\/269015_33dbf87264e9289e_001full.jpg\"><img decoding=\"async\" src=\"https:\/\/images.newsfilecorp.com\/files\/10587\/269015_33dbf87264e9289e_001.jpg\" alt=\"Cannot view this image? Visit: https:\/\/images.newsfilecorp.com\/files\/10587\/269015_33dbf87264e9289e_001.jpg\"><\/a><\/p>\n<p>Source: DesignRush<\/p>\n<p>To view an enhanced version of this graphic, please visit:<br \/><a rel=\"nofollow\" href=\"https:\/\/images.newsfilecorp.com\/files\/10587\/269015_33dbf87264e9289e_001full.jpg\">https:\/\/images.newsfilecorp.com\/files\/10587\/269015_33dbf87264e9289e_001full.jpg<\/a><\/p>\n<p>Drawing on years of experience leading global campaigns and creative storytelling initiatives, Puri and Skelliter reveal that the real reason agencies lose clients is broken trust.<\/p>\n<p>The <a href=\"https:\/\/api.newsfilecorp.com\/redirect\/GzGWksZZvP\">episode<\/a> tackles a critical challenge for agencies today: why do so many brands walk away from pitches, even when agency credentials are strong?<\/p>\n<p>According to Puri and Skelliter, the four most common deal-breakers are:<\/p>\n<ul>\n<li><b>Generic, copy-paste pitches<\/b> that erode confidence before the conversation even begins<\/li>\n<li><b>&#8220;Secret sauce&#8221; mysticism<\/b> that hides strategy instead of building transparency<\/li>\n<li><b>Selling clicks and vanity metrics<\/b> instead of tying work to business outcomes<\/li>\n<li><b>Unclear processes<\/b> that create doubt, even when results are strong<\/li>\n<\/ul>\n<p>&#8220;What are we trying to do here? We&#8217;re just trying to build rapport. Once we have connection, we can build from there,&#8221; says Skelliter.<\/p>\n<p>Puri emphasizes how <a href=\"https:\/\/api.newsfilecorp.com\/redirect\/Q2g1ecKKyo\">foresight and clarity set agencies apart<\/a>: &#8220;Having foresight becomes really, really critical\u2026 that&#8217;s what makes the differentiating factor.&#8221;<\/p>\n<p><b>Key Takeaways for Agencies:<\/b><\/p>\n<ul>\n<li>Lead with client-specific relevance, not recycled slides<\/li>\n<li>Be transparent about strategy and process<\/li>\n<li>Tie work to measurable growth outcomes<\/li>\n<li>Use structured systems and high-touch communication to <a href=\"https:\/\/api.newsfilecorp.com\/redirect\/mjOYrF00ED\">build trust<\/a><\/li>\n<\/ul>\n<p>Want to be a guest on the DesignRush Podcast? Email <a href=\"mailto:spotlight@designrush.com\">spotlight@designrush.com<\/a> to get featured.<\/p>\n<p><b>About the Prashant Puri<\/b><\/p>\n<p>Co-founder and CEO of AdLift, Puri helps Fortune 500 and growth-stage brands. He distills complex performance marketing into clear, scalable strategies and is a regular speaker at BrightonSEO, Pubcon, and Digital Summit.<\/p>\n<p><b>About Cliff Skelliter<\/b><\/p>\n<p>As founder and creative director of Sky Story Creative, Skelliter blends cultural insight with creative storytelling to build brands that resonate. His approach, rooted in interpretive design, emphasizes community knowledge and authentic brand narratives.<\/p>\n<p><b>About DesignRush<\/b><\/p>\n<p>DesignRush is a media platform and a B2B marketplace connecting businesses with agencies through expert reviews and agency ranking lists, awards, knowledge resources, and personalized agency recommendations for vetted projects.<\/p>\n<div>\n<p><b>Media Contact<\/b><br \/>Monika Kalinova<br \/>Head of PR<br \/>+1 305-370-1017<br \/><a href=\"mailto:monika.k@designrush.com\">monika.k@designrush.com<\/a><br \/><a href=\"https:\/\/api.newsfilecorp.com\/redirect\/244x7hz02g\">www.designrush.com<\/a><\/p>\n<\/div>\n<p>To view the source version of this press release, please visit <a href=\"https:\/\/api.newsfilecorp.com\/redirect\/kXEgbHqqw3\">https:\/\/www.newsfilecorp.com\/release\/269015<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>From recycled pitches to &#8220;secret sauce&#8221; mysticism, leaders share how broken trust, not bad work, costs agencies clients. Miami, Florida&#8211;(Newsfile Corp. &#8211; October 3, 2025) &#8211; On episode 109 of the DesignRush Podcast, Prashant Puri, Co-Founder &amp; CEO of AdLift, and Cliff Skelliter, Founder &amp; Creative Director of Sky Story Creative, unpack the hidden mistakes &hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[130],"tags":[],"class_list":["post-51494","post","type-post","status-publish","format-standard","","category-international"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New DesignRush Podcast Boasts Insights on Landing (and Losing) Agency Clients - Matribhumi Samachar English<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/matribhumisamachar.com\/en\/2025\/10\/03\/new-designrush-podcast-boasts-insights-on-landing-and-losing-agency-clients\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New DesignRush Podcast Boasts Insights on Landing (and Losing) Agency Clients - Matribhumi Samachar English\" \/>\n<meta property=\"og:description\" content=\"From recycled pitches to &#8220;secret sauce&#8221; mysticism, leaders share how broken trust, not bad work, costs agencies clients. Miami, Florida&#8211;(Newsfile Corp. &#8211; October 3, 2025) &#8211; On episode 109 of the DesignRush Podcast, Prashant Puri, Co-Founder &amp; CEO of AdLift, and Cliff Skelliter, Founder &amp; Creative Director of Sky Story Creative, unpack the hidden mistakes &hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/matribhumisamachar.com\/en\/2025\/10\/03\/new-designrush-podcast-boasts-insights-on-landing-and-losing-agency-clients\/\" \/>\n<meta property=\"og:site_name\" content=\"Matribhumi Samachar English\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-03T12:00:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/api.newsfilecorp.com\/newsinfo\/269015\/511\" \/>\n<meta name=\"author\" content=\"Saransh Kanaujia\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Saransh Kanaujia\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/matribhumisamachar.com\/en\/2025\/10\/03\/new-designrush-podcast-boasts-insights-on-landing-and-losing-agency-clients\/\",\"url\":\"https:\/\/matribhumisamachar.com\/en\/2025\/10\/03\/new-designrush-podcast-boasts-insights-on-landing-and-losing-agency-clients\/\",\"name\":\"New DesignRush Podcast Boasts Insights on Landing (and Losing) Agency Clients - Matribhumi Samachar English\",\"isPartOf\":{\"@id\":\"https:\/\/matribhumisamachar.com\/en\/#website\"},\"datePublished\":\"2025-10-03T12:00:41+00:00\",\"dateModified\":\"2025-10-03T12:00:41+00:00\",\"author\":{\"@id\":\"https:\/\/matribhumisamachar.com\/en\/#\/schema\/person\/0a61403f4baf9627e92218b53a1e65f1\"},\"breadcrumb\":{\"@id\":\"https:\/\/matribhumisamachar.com\/en\/2025\/10\/03\/new-designrush-podcast-boasts-insights-on-landing-and-losing-agency-clients\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/matribhumisamachar.com\/en\/2025\/10\/03\/new-designrush-podcast-boasts-insights-on-landing-and-losing-agency-clients\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/matribhumisamachar.com\/en\/2025\/10\/03\/new-designrush-podcast-boasts-insights-on-landing-and-losing-agency-clients\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/matribhumisamachar.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"New DesignRush Podcast Boasts Insights on Landing (and Losing) Agency Clients\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/matribhumisamachar.com\/en\/#website\",\"url\":\"https:\/\/matribhumisamachar.com\/en\/\",\"name\":\"Matribhumi Samachar English\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/matribhumisamachar.com\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/matribhumisamachar.com\/en\/#\/schema\/person\/0a61403f4baf9627e92218b53a1e65f1\",\"name\":\"Saransh Kanaujia\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/matribhumisamachar.com\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/45a8b03a1b1bb8255014f5e62f9cfea0eb8a9f7a6a604f9879038df08da23cea?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/45a8b03a1b1bb8255014f5e62f9cfea0eb8a9f7a6a604f9879038df08da23cea?s=96&d=mm&r=g\",\"caption\":\"Saransh Kanaujia\"},\"description\":\"Saransh Kanaujia is currently editor of Matribhumi Samachar Group. 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